Scott Dietz assumed his role as Babson College's Associate Athletic Director for Strategic Communications in November of 2012.
At Babson, Dietz is responsible for the department's internal and external communications, including branding, campus engagement, marketing, social media, sponsorships and website management. Additional duties consist of event coverage, facilitation of interview requests, media pitching, video content, writing and editing.
During his time with the Beavers, he spearheaded the signing of a new college-wide licensing agreement, played an integral role in the department's comprehensive rebrand and assisted with acquiring the College's first branded bus. Dietz built a professional broadcast team for on-air talent calling home games, launched a Babson Athletics YouTube channel and Instagram account, and created an alumni hub for the website.
Over the last four years, Babson has appeared on ESPN, NCAA.com, and Boston TV and radio stations, as well as in the Boston Globe, Boston Herald, and several other media outlets in the Metrowest area. Athletics also regularly appears in some of the College's major publicity platforms, including website, newsletters and social media channels.
Dietz is fully integrated with Babson's College Marketing staff, serving on the social media steering committee and social media council while running a biweekly athletics meeting with key marketing personnel. He also attends editorial meetings and marketing council.
Before Babson, Dietz spent 13-plus years at fellow NEWMAC institution Wheaton College, where he began as an assistant sports information director in the fall of 1999. The following year, Dietz was promoted to sports information director - a position he held for five years - and then to Wheaton's Assistant Athletic Director for Media Relations from 2005-11. Prior to reassuming that role in July 2012, Dietz served one year as Wheaton's Interim Associate Athletic Director.
In addition to his responsibilities at Wheaton, Dietz has served on a pair of voting panels that run weekly national polls and chaired the NEWMAC Awards Committee. He was a member of the ECAC Robbins Scholar-Athlete Awards and ECAC-SIDA Bill Esposito Awards selection and NEWMAC Public Relations, Rebranding and Strategic Communications committees. Dietz also previously served as a conference liaison for men's and women's basketball, men's and women's cross country, men's soccer, men's and women's swimming & diving, and men's and women's track & field.
Outside of college athletics, Dietz has worked for the NFL and New England Patriots for 18 seasons. Presently serving as an operator on the NFL's player participation team, he had worked on the Patriots stats crew and as a statistician and spotter for television and radio. An official scorer for the Brockton Rox professional baseball team from 2005-09, Dietz volunteered for the 2008 NCAA men's lacrosse championships at Gillette Stadium.
In March 2010, Dietz received Wheaton's Vision of Service Award, which acknowledges outstanding work performance and achievement. In April 2008, he was honored with the Claudia Friese Special Recognition Award, recognizing behind-the-scenes dedication to the athletic program.
A member of CoSIDA and ECAC-SIDA, Dietz was awarded a district citation for excellence in writing from CoSIDA in addition to serving as a moderator and panelist at ECAC-SIDA Workshops. He chaired the 2010 ECAC-SIDA Workshop and was a member of the local organizing committee for ECAC-SIDA's 50th-year anniversary workshop in 2005 as well as the workshop in 2012.
Prior to being named Wheaton's SID, Dietz was employed as a seasonal assistant for the Patriots. Before relocating to New England, he served as a seasonal assistant in the media relations department with the NBA's Cleveland Cavaliers and as a marketing assistant at the University of Pittsburgh.
A native of South Park, Pa., Dietz began his sports information career at Westminster College in New Wilmington, Pa., where he earned a bachelor's degree in business administration with a concentration in marketing in May 1998. As an undergraduate, he served four internships at Westminster, University of Pittsburgh, Youngstown State University and the New Castle News.